Amplify Shampoo is a volumizing shampoo, which will leave your hair full, strong and thick without buildup. Use Amplify to add fullness and volume to healthy hair.Although designed for fine hair, Amplify will also work beautifully on all hair types. If you need a shampoo that gives the most volume and fullness, CALISTA TOOLS' Amplify Shampoo delivers.This formula contains ingredients that work together to create thicker, stronger hair full of shine. Amplify also contains a patented ingredient called ProElement, which opens each hair follicle, expanding the hair and adding thickness and volume. It allows volumizers and minerals to effectively penetrate hair follicles. Brand: CALISTA TOOLS. Style Name: CALISTA TOOLS 'Amplify' Volumizing Shampoo. Style Number: 538226.