What it is: An ultraconditioning lip treatment that moisturizes, erases the appearance of fine lines, and volumizes the delicate lip area. What it is formulated to do: This fabulous volumizer fills and decreases the depth of vertical lines while promoting a fuller, plumper, more voluptuous, and better defined lip contour. This unique formula restores moisture, reduces dryness, and smooths the appearance of the lip surface, creating the ideal canvas for longer lasting lip color with minimized bleeding and feathering. The formula features Dr. Brandt’s signature blend of anti-oxidant vitamin E, green tea, white tea, and grape seed extract to protect from free radical damage. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. Research results: In a 30-day study utilizing in-vivo testing of the active complex, Maxi-Lip™: Reduction of vertical lip lines: up to 30% Enhancement of lip volume: +40% Improvement in hydration: +50% 100% of volunteers reported an improvement in texture.