What it is: A three-in-one lip perfector that offers the ultimate non-sticky shine, rich lipstick-like color, and long-lasting hydration. What it does: Give lips the shine of a gloss, the color intensity of a lipstick, and the cushiony feel and comfort of a balm. This intelligent emulsion formulation blends two phases in the bottle, and upon application, break apart into two layers: one upper gloss-like layer with shine, transparency, and a plumping effect and one lower, oil and pigment layer that creates a balmy base so that color pigments can adhere to lips. What else you need to know: When developing Lip Lover, Lancôme wanted to create the first product that combined all of the coveted benefits of a gloss, a lipstick and a lip balm. With the perfect lips in mind, it set out to create a product that not only offered the non-sticky shine of a gloss and the color of a lipstick, but also combined the true lasting moisture of a lip balm. Once the perfect formula was developed, Lancôme took it a step further and developed the perfect applicator to apply a homogenous layer of color and shine. Thanks to its slender arrow shape, its curved profile, and the suppleness of its texture, it takes the right quantity of texture and matches the lip shape with precision in order to better give lips just the right amount of formula. It’s the first three-in-one lip perfector that your lips will fall in love with. This product is an Allure Best of Beauty winner.