Pureology Hydrate Condition adds moisture and imparts excellent shine to the hair. The concentrated formula delivers deeply penetrating multi-weight proteins to revitalize and nourish the hair while protecting colour vibrancy Pureology's exclusive AntiFadeComplex® is designed to protect your hair colour from UVA/UVB and thermal damage. 100% Vegan: formulas contain no animal products or by-products. Organic Botanicals. Concentrated Formulas. Signature Aromatherapy Blends Pureology promise long lasting colour or your money back. How to use: Apply conditioner to shampooed hair. Gently massage into hair. Leave on for a few minutes. Rinse thoroughly. Repeat if necessary. Brand: Pureology. Range: Hydrate.