Dry and style your hair faster, healthier and more beautifully than ever before with enhanced T3 Tourmaline® and advanced SoftAire technologies plus an Ion Generator and a Tourmaline Ceramic Styling Brush for maximum healthy-hair benefits. Dries hair up to 75% faster than other dryers while reducing frizz and dramatically improving your hair's health, body and shine. Features and benefits: Clinically proven to be healthier than air drying, with up to: 79% reduction in frizz, 93% increase in body, 21% increase in shine, 36% increase in comb-ability and 52% increase in style retention. SoftAire: Generates a greater volume of air and weaves through the dryer at the ideal heat and speed for faster and healthier drying. T3 Tourmaline®: Negative ions speed up drying while cancelling static and sealing cuticles for reduced frizz and enhanced shine. Long-life motor. Two speed settings, three heat settings and a cool shot option. 2 1/2" barrel brush. Nine-foot cord wrap. Two-year warranty. With a sleek new design inspired by fashion trends, an ergonomic, tilted handle and weight-balanced shape, the ionic and ceramic Featherweight Luxe 2i is as beautiful to look at as it is to hold. Winner of Allure magazine’s ‘Best of Beauty’ award for Best Blow-Dryer and The Big Breakthroughs, 2013. By T3.