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Urban Decay
  • Urban Decay
  • Urban Decay Naked2 Basics
    sephora.com
    Urban Decay Naked2 Basics
    What it is: A versatile, matte eye shadow palette with six shades in taupe-hued neutrals. What it does: Cooler in tone than the original, Naked2 Basics complements Naked2’s palette perfectly. Featuring six taupe-hued matte neutrals, it also includes five never-before-seen shades. Urban Decay’s Pigment Infusion System™ incorporates a proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power, and blendability. They’re neutral enough for a range of skin tones-from cool to olive complexions to darker skin-and they’re perfect for creating a neutral matte eye or base eye looks with your favorite bolder shadows. It even has one shadow with a subtle, satin finish (Skimp), which is ideal for highlighting and adding dimension. This set contains: 6 x 0.05 oz in Skimp (pale nude satin), Stark (nude-pink matte), Frisk (warm gray matte), Cover (muted red-brown matte), Primal (muted brown matte), Undone (deep, smoky brown matte) What it is formulated WITHOUT: Parabens. What else you need to know: Like the original, Naked2 Basics is housed in a sleek, soft-touch case that has a suede-like feel and a slight sheen. It’s small and compact so it travels well, yet Urban Decay still packed it with six full-size shadows.
  • Urban Decay Vice3
    sephora.com
    Urban Decay Vice3
    What it does: This case features a jewel-inlay design and holds 20 new eye shadows from Urban Decay-from a soft black and a stunning burgundy to a rich, smoky red-black. Each shade has a metallic finish, and the shades are arranged in columns, with neutrals on the left, jewel tones in the middle, and smoky shades on the right. Pair up the vertically color-coordinated quads, or mix them up to create unique eye looks. The extra slim case features eye-catching new artwork in an abstract stripe design and a bright, neon-green jeweled “Vice” icon to match the highly metallized green base—plus, it has a huge mirror, double-ended shadow and crease brush, and the gorgeous bag to store your brushes and other essentials. This set contains: 20 x 0.03 oz Eye shadows in Truth (pale pink-nude matte), Dragon (bright metallic green shimmer), Vanity (smoky metallic eggplant/multidimensional micro-glitter), Alien (pink-peach/golden shift), Last Sin (champagne shimmer/silver micro-glitter), Undone (pink-beige/matte-satin/tonal pearl), Freeze (metallic medium blue/multidimensional micro-glitter), Lucky (metallic bronze), Alchemy (deep fuchsia satin), Angel (light taupe/silver micro-glitter), Downfall (warm light brown matte), Heroine (deep navy blue/tonal pearl), Reign (rich brown satin), Bondage (deep, smoky burgundy/shimmer), Defy (smoky taupe satin), DTF (taupe matte/pearl), Brokedown (metallic golden brown shimmer/gold micro-glitter), Bobby Dazzle (metallic white/pale gold micro-glitter), Sonic (metallic red-copper) and Revolver (soft black satin/iridescent pearl) Makeup bag. Double-ended eye shadow brush.
  • Urban Decay Eyeshadow Palette, Naked 2
    johnlewis.com
    Urban Decay Eyeshadow Palette, Naked 2
    You demanded "MORE NAKED!" - and Naked 2 delivers. From luminous shades with shimmer and sparkle to our smoothest mattes imaginable, Naked 2 is packed with 12 never-boring taupe-hued neutrals (including a gorgeous grayish brown, a glittery copper and Urban Decay's lewdest, blackest black). Expand your Naked range to create even more sultry neutral looks, smoky dramatic looks and everything in between. The case has an art-school inspired look with hinged lid-taupe metal with embossed chocolate brown artwork. It's smooth, modern and cool to the touch-a real tactile experience. 248g. Brand : Urban Decay. Eyeshadow Type : Powder.
  • Urban Decay Eyeshadow Palette, Naked
    johnlewis.com
    Urban Decay Eyeshadow Palette, Naked
    It's the palette that revolutionised our neutrals forever. Loaded with 12 bronze-hued shadows in an insane range of textures, including matte, satin, shimmer and sparkle, Naked proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal shades, it's all here. Whether you're going for a laid-back, beachy vibe or black-tie drama, you'll definitely look better Naked. Every shade features Urban Decay's Pigment Infusion System, a vehicle for colour that holds tightly to pigment. The proprietary blend of ingredients allows colour to weave itself through the eyeshadow formula. What does all that mean? Insane colour payout. Sparkle that doesn't fall. Colour that stays on your lids. And a velvety, suede-like smoothness and blendability. 200g. Brand : Urban Decay. Eyeshadow Type : Powder.
  • Naked eyeshadow palette
    debenhams.com
    Naked eyeshadow palette
    THIS is how Urban Decay does neutral! Far from boring, Urban Decays Naked Palette features a shade range that runs from the palest champagne to the grittiest gunmetal. Not just shades of beige, each shadow has a distinctly Urban look, yet works for EVERYONE.
  • Urban Decay Naked 3 Palette 1 ea
    beauty.com
    Urban Decay Naked 3 Palette 1 ea
    Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals- from pale, shimmery pink to deep black matte with rosy red micro-glitter. Ultra-smooth mattes, gorgeous pearls and glimmering metallics. From the palest, shimmery pink to deep, warm black, these neutrals will make you want to get Naked all over again. Every shade features our Pigment Infusion System™, the proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power and blendability. Naked3 includes a new double-ended shadow/blending brush and an Eyeshadow Primer Potion sampler with resealable samples of all four formulas (original, Sin, Eden and Anti-Aging). Each sample holds about a week's worth of Primer! Our art-school-inspired tin case is a gorgeous rose-gold color (a subtle hint at the shades inside). Embossed on top with a big "Naked3" and cool facets that beg to be touched, it's sure to inspire lots of jealous stares. Palette Includes: Strange (pale neutral pink matte-satin) Dust (pale metallic pink shimmer w/iridescent micro-glitter) Burnout (light pinky-peach satin) Limit (light dusty rose matte) Buzz (metallic rose shimmer w/silver micro-glitter) Trick (light metallic pinky-copper shimmer w/tonal micro-sparkle) Nooner (medium pinky-brown matte) Liar (medium metallic mauve shimmer) Factory (pinky-brown satin) Mugshot (metallic taupe shimmer w/slight pink shift) Darkside (deep taupe-mauve satin) Blackheart (smoky black matte w/rosy red micro-sparkle) Ingredients: Darkside: Talc, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Silica, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. Dust: Talc, Caprylic/Capric Triglyceride, Calcium Aluminum Borosilicate, Zinc Stearate, PTFE, Synthetic Fluorphlogopite, Silica, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer. Factory: Talc, PTFE, Caprylic/Capric Triglyceride, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. Nooner: Talc, Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid. Limit/Strange: Talc, Ethylene/Acrylic Acid Copolymer, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid. Buzz: Caprylic/Capric Triglyceride, Calcium Sodium Borosilicate, Talc, Zinc Stearate, PTFE, Phenoxyethanol, Sodium Dehydroacetate, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer. Blackheart: Talc, Zinc Stearate, Silica, Boron Nitride, Ethylhexyl Palmitate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid. Trick: Talc, Calcium Sodium Borosilicate, Caprylic/Capric Triglyceride, Calcium Aluminum Borosilicate, Zinc Stearate, PTFE, Silica, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer. Liar: Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer. Burnout: Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer. Mugshot: Caprylic/Capric Triglyceride, Talc, Zinc Stearate, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Ethylene/Acrylic Acid Copolymer. May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 75470 (Carmine), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide), CI 77007 (Ultramarines), CI 19140 (Yellow 5 Lake), CI 77400 (Copper Powder), CI 77742 (Manganese Violet)].
  • Urban Decay Eyeshadow, Laced 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Laced 0.05 oz
    Laced - pinky-taupe matte. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Naked3
    sephora.com
    Urban Decay Naked3
    What it is: A mirrored compact packed with a dozen never-before-seen rose-hued neutrals, plus a double-ended brush and an Eyeshadow Primer Potion sampler. What it does: Dare to get Naked all over again with Urban Decay’s latest shadow palette. Naked3 debuts 12 insanely beautiful rose-hued neutrals in an impressive range of shades-from pale, shimmery pink to deep black matte with red microglitter-in ultrasmooth matte, pearl, and glimmering metallic finishes. Each shadow features Urban Decay’s Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability. This set contains: 0.05 oz x 12 Eyeshadows in Strange (pale neutral pink matte-satin), Dust (pale metallic pink shimmer w/iridescent micro-glitter), Burnout (light pinky-peach satin), Limit (light dusty rose matte), Buzz (metallic rose shimmer w/silver microglitter), Trick (light metallic pinky-copper shimmer w/tonal microsparkle), Nooner (medium pinky-brown matte), Liar (medium metallic mauve shimmer), Factory (pinky-brown satin), Mugshot (metallic taupe shimmer w/slight pink shift), Darkside (deep taupe-mauve satin), Blackheart (smoky black matte w/rosy red microsparkle) Double-ended brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The gorgeous rose-gold art-school-inspired tin case hints at the shades inside. Embossed on top with a big “Naked3” and cool facets that beg to be touched, this case is sure to inspire lots of jealous stares. Naked3 also includes a new double-ended shadow/blending brush and an Eyeshadow Primer Potion sampler with resealable samples of all four formulas (Original, Sin, Eden, and Anti-Aging). Each sample holds about a week’s worth of Primer. Years ago, Wende (founding partner of Urban Decay) had a boyfriend who took the most amazing pictures of her at sunset, when the light was ridiculously flattering. With Naked3, she wanted to recreate that amazing “golden hour” vibe that looks great on everyone. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Darkside (purple-taupe satin)/Blackheart (smoky black matte with rosy red microglitter).
  • Urban Decay Naked Palette 1 ea
    beauty.com
    Urban Decay Naked Palette 1 ea
    This is how Urban Decay does neutral! This long, lean, seductive case is packed with twelve gorgeous neutrals. Shades range from delicate champagnes to dark, gritty gunmetal, and feature shades with names like Darkhorse, Virgin and Buck. They've also included a range of textures: Everything from glitter to shimmer to matte. The chocolaty velvet case is emblazoned with the word "NAKED" in gold foil lettering. (Just wait 'til your friends see you pull this sexy thing out of your bag. Jealous!) The mirrored case also includes a professional- quality, cruelty-free shadow brush. This is a shadow palette everyone can use, and a truly spectacular gift. Experiment with office-appropriate neutrals, summertime bronzy looks, or sultry smokiness. With such a diversity of neutral shades at your fingertips, you'll show there's more to neutral than meets the eye. Palette includes: Virgin : Cool pale beige satin. Sin : Champagne shimmer. Naked : Nude matte. Sidecar : Beige shimmer w/silver micro-glitter. Buck : Fawn brown matte. Half Baked : Golden bronze shimmer. Smog : Deep coppery bronze shimmer. Darkhorse : Deep mocha shimmer. Toasted : Antique copper penny shimmer. Hustle: Plum-brown satin. Creep : Onyx shimmer w/gold sparkle. Gunmetal : Dark metallic gray shimmer w/silver micro-glitter.
  • Urban Decay Naked Palette
    sephora.com
    Urban Decay Naked Palette
    What it is: A universally flattering palette that features 12 eye shadows with a distinctly Urban look. What it does: This long, lean, and seductive case comes packed with 12 gorgeous neutrals that work for absolutely everyone. Shades range from delicate champagne to gritty gunmetal, and feature five stunning new shades. A variety of textures, including glitter, shimmer, and matte, ensure that you'll never get bored. This versatile palette can go from office appropriate to a night on the town. The mirrored case also features a new professional-quality, cruelty-free Good Karma Eyeshadow Brush, and comes with four free Eyeshadow Primer Potion sample packettes. This set contains: 12 x 0.05 oz shadows in: Virgin (nude satin), Sin (champagne shimmer), Naked (buff matte), Sidecar (beige sparkle), Buck (brown matte), Half Baked (bronze), Smog (golden brown shimmer), Darkhorse (bronze-plum shimmer), Toasted (taupe-bronze), Hustle (mocha shimmer), Creep (near-black metallic), Gunmetal (dark grey metallic) Good Karma Eyeshadow Brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What else you need to know: The rich chocolate velvet and gold foil-covered case conjures up images of pure decadence. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Zero (zealous black cream)/Whiskey (rich matte brown).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Naked Basics 1 Palette
    beauty.com
    Urban Decay Naked Basics 1 Palette
    Our first MATTE palette, featuring six gorgeously Naked neutrals to build on or wear alone. Naked Basics is more than just the long-awaited, multipurpose MATTE companion to Naked. It's the palette EVERY woman needs in her beauty arsenal. With six stripped-down, Nakedly neutral shadows, it has everything you need for the perfect neutral matte eye. While this palette is small, we loaded it with full-size shadow pans, just like our other Naked palettes. Every shade features our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Insane color payout. Color that stays on your lids. Sparkle that doesn’t fall. And velvety, suede-like smoothness and blendability. It all comes in a sleek compact (embossed with a pretty, metallic 'NAKED' on the front) that has a slight sheen and a suede-like feel that practically begs to be touched. (Hello how gorgeous will THAT look coming out of your bag?!) Best of all, the slim design is perfect for travel - so you’ll never have to be without these must-have shades. Shade Descriptions (6 Eyeshadows): New Shades: Venus (soft, off-white demi-matte), Naked2 (rosy taupe matte), Faint (warm, dusty brown matte) and Crave (deepest, darkest brown/black matte). Back By Popular Demand: Foxy (cream bisque matte). Staff Favorite: Walk of Shame (very light pinky nude matte)
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Naked Basics eye shadow palette
    debenhams.com
    Naked Basics eye shadow palette
    Urban Decays first MATTE palette, featuring six gorgeously Naked neutrals to build on or wear alone - including four never-before-seen shades. Naked Basics is more than just the long-awaited, multipurpose MATTE companion to Naked. Its the palette EVERY woman needs in her beauty arsenal. With six stripped-down, Nakedly neutral shadows, it has everything you need for the perfect neutral matte eye. It all comes in a sleek compact (embossed with a pretty, metallic NAKED on the front) that has a slight sheen and a suede-like feel. Best of all, the slim design is perfect for travel - while this palette is perfectly travel sized, it is loaded with full-size shadow pans, just like Urban Decays other Naked palettes. What you see is what you get: Venus (NEW! soft, off-white demi-matte), Foxy (cream bisque matte), Walk of Shame (very light nude matte), Naked2 (NEW! taupe matte), Faint (NEW! warm, dusty brown matte) and Crave (NEW! deepest, darkest brown/black matte). Fill Weight: 6 x 1.3g.
  • Urban Decay Naked 2 Palette 1 ea
    beauty.com
    Urban Decay Naked 2 Palette 1 ea
    Naked2 follows in the footsteps of Naked, (straight up - the world's best-selling palette of all time). It’s filled with 12 pigment-rich, taupe-hued neutral Eyeshadows that prove once again that neutral is anything but boring (and actually downright sexy when worn Naked). Feast your eyes on shades ranging from pale to deep, matte to sparkly. This collection lets you achieve many neutral looks, smoky dramatic looks and everything in between. The case has an art-school inspired look with a hinged lid - taupe metal with embossed chocolate brown artwork. It's smooth, modern and cool to the touch - a real tactile experience. Naked2 also includes a double-ended, cruelty-free shadow brush. Palette Includes : Foxy : Cream bisque matte. Half Baked : Golden bronze shimmer. Bootycall : Cork shimmer. Chopper : Copper shimmer w/silver micro-glitter. Tease : Creamy pale brown matte. Snakebite : Dark bronze shimmer. Suspect : Pale golden beige shimmer. Pistol : Light grayish brown shimmer. Verve : Oyster shimmer. YDK : Cool bronze shimmer. Busted : Deep brown shimmer. Blackout : Blackest-black matte.
  • Urban Decay Naked Basics Palette
    sephora.com
    Urban Decay Naked Basics Palette
    What it is: A matte palette by Urban Decay, featuring six gorgeously Naked neutrals-including four never-before-seen shades. What it does: The long-awaited, multipurpose MATTE companion to Naked is the palette everyone needs in their beauty arsenal. With six versatile and extremely wearable Naked shades, it has everything you need for the perfect neutral matte eye-including four totally new and exclusive shades. It all comes in a sleek compact embossed with a pretty, metallic NAKED on the front that has a slight sheen and suede-like feel that begs to be touched. Best of all, the slim design is perfect for travel, so you’ll never have to be without these must-have shades. This set contains: 6 x 0.05 oz eye shadows in Venus (soft, off-white demi-matte), Foxy (very light yellow/white matte), Walk of Shame (very light nude matte), Naked2 (taupe matte), Faint (warm, dusty brown matte) and Crave (deepest, darkest brown/black matte). What else you need to know: Each eye shadow features Urban Decay’s brand new Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability. The eye shadows in this palette coordinate with the 24/7 Double-Ended Eye Pencil: Venus (soft, off-white shimmer)/Crave (deepest, darkest brown-black matte).
  • NAKED 2 eyeshadow palette
    debenhams.com
    NAKED 2 eyeshadow palette
    The most anticipated sequel of the decade, Urban Decay Naked 2 follows in the footsteps of the Naked palette, (straight up - the worlds best-selling palette of all time). This new Urban Decay eyeshadow palette is filled with 12 pigment-rich, taupe and greige neutral eyeshadows, including FIVE EXCLUSIVE NEW shades. Feast your eyes on shades ranging from pale to deep, matte to sparkly. This collection lets you achieve many neutral looks, smoky dramatic eyes, and everything in between. Lets just say theres a whole new way to get Naked! The case has an art-school inspired look with hinged lid taupe metal with embossed chocolate brown artwork. Its smooth, modern and cool to the touch - a real tactile experience. Plus, palette also features a double-ended, cruelty-free Good Karma Shadow/Crease Brush (exclusive to this palette). Please be aware that a limit of three NAKED 2 palettes per order applies.
  • Urban Decay Eyeshadow, Stray Dog 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Stray Dog 0.05 oz
    Stray Dog - Metallic grey brown. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow, Lost 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Lost 0.05 oz
    Lost - High shimmer deep brown. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow, Maui Wowie 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Maui Wowie 0.05 oz
    Maui Wowie - Beige champagne with glitter. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Naked2
    sephora.com
    Urban Decay Naked2
    What it is: The most anticipated sequel of the decade, Naked2 features a dozen pigment-rich taupe and gray-beige neutrals, plus five exclusive, new shades. What it does: The follow up to the original bestselling Naked palette, this stunning second edition proves that neutral is anything but boring. Showcasing a dozen completely different shades than the first bronze-based collection, it includes a stunning range from pale and deep, to matte and sparkly. You'll achieve a host of new neutral looks, smoky dramatic eyes, and everything in between. The palette also includes a double-ended, cruelty-free Good Karma Shadow/Crease Brush (available only in this palette), and four sample packettes of Eyeshadow Primer Potion. This set contains: 12 x 0.05 oz Eyeshadows in Foxy (cream bisque with matte finish), Half Baked (golden-bronze with shimmering finish), Booty Call (shimmering cork), Chopper (copper shimmer with silver microglitter), Tease (creamy pale brown with matte finish), Snake Bite (dark bronze shimmer with metallic base), Suspect (pale golden beige with shimmering finish), Pistol (light gray-brown with shimmering finish), Verve (oyster with shimmering finish), YDK (cool bronze shimmer with metallic base), Busted (deep brown with shimmering finish), Blackout (blackest black with matte finish) Good Karma Shadow/Crease Brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What else you need to know: Urban Decay's packaging takes on a modern feel in Naked2. With an art-school-inspired tin case and a hinged lid, it's smooth and cool to the touch. Compare Naked2 with first Naked palette—packaged in warm, rich brown velvet with gold foil lettering—and you won't be able to resist owning both. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Perversion (blackest-black matte)/Pistol (light gray-brown shimmer).
  • Urban Decay Eyeshadow, Twice Baked 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Twice Baked 0.05 oz
    Twice Baked - Dark brown with golden sparkle. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow, Mcra 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Mcra 0.05 oz
    MCRA (Midnight Cowboy Rides Again)- Light champagne with more glitter. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow, Verve 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Verve 0.05 oz
    Verve - Oyster light grey. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow, Mildew 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Mildew 0.05 oz
    Mildew - Deep mossy green. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow, Mushroom 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Mushroom 0.05 oz
    Mushroom - Dark taupe/silver pearl. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow, Ydk 0.05 oz
    beauty.com
    Urban Decay Eyeshadow, Ydk 0.05 oz
    YDK - Light mauvey brown. Richer and smoother, Urban Decay's velvety formula delivers insane performance. Urban Decay’s mind-blowing formula delivers unmatched performance in a stunning array of shades. We created an Eyeshadow formula that will blow your mind. Formula Benefits: Soft, amazingly velvety texture. Rich, dense and decadent color. Smooth, uniform pigment distribution and blendability. Long-lasting, crease-free wear. The secret to the new formula is our Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. And a velvety, suede-like smoothness and blendability. This amazing technology works for every shade and finish. Every Urban Decay shade goes on silky, blends easily and stays put. Inspired by NYC subway tokens, our gorgeous gunmetal compact allows you to pop your shadows out, and pop them into a Build Your Own Palette. (It’s easy no melting, magnets or breakage.).
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Moondust Eyeshadow
    sephora.com
    Urban Decay Moondust Eyeshadow
    What it is: A sparkly eye shadow with a refined and sophisticated feel. What it does: This dazzlingly sparkly shadow innovates with a chic feel and not a single speck of chunky glitter. Microfine bits of iridescent sparkle collide with intense, dreamy hues and lush, 3D metallics for an effect that’s out of this world. And since Moondust has minimal fallout, the sparkle stays on your lids (and off your cheeks). What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: New technology gives Moondust an amazing effect not found in traditional pressed-powder shadows. It feels like a cream, but goes on like a powder to create a smooth, brilliantly reflective look. The result? Sexy, twinkling sparkle with a ton of depth and movement. We recommend applying Moondust with your fingers. For extra intense color payout, try it wet.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Eyeshadow
    sephora.com
    Urban Decay Eyeshadow
    What it is: Urban Decay’s groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • URBAN DECAY Naked2 Basics Eye Shadow palette
    selfridges.com
    URBAN DECAY Naked2 Basics Eye Shadow palette
    Urban Decay Naked2 Basics eye shadow palette A cooler version of Urban Decay 's Naked Basics, their Naked2 eye shadow palette is loaded with six taupe-hued shades for the perfect neutral matte eye. Containing one current exclusive and five never-before-seen shades, the eye shadows feature Pigment Infusion System™, which provides velvety texture and rich colour with serious staying power and blendability. Suitable for everyone, from cool skin tones, olive complexions and darker skin, the eye shadow is packaged in a sleek, slim palette in piano-key swatches.
  • URBAN DECAY Moondust eyeshadow
    selfridges.com
    URBAN DECAY Moondust eyeshadow
    Urban Decay Moondust eyeshadow. You've never seen a sparkly eyeshadow this sophisticated. Moondust from Urban Decay is dazzlingly sparkly but with a super refined, incredibly sophisticated feel (and not a single speck of chunky glitter). Microfine bits of iridescent sparkle collide with intense, dreamy hues and lush, 3D metallics'for an effect that’s out of this world. New technology gives Moondust an amazing effect not found in traditional pressed-powder shadows. It feels like a cream but goes on like a powder to create a smooth, brilliantly reflective look. The result? Sexy, twinkling sparkle with a ton of depth and movement.
  • URBAN DECAY Naked2 eyeshadow palette
    selfridges.com
    URBAN DECAY Naked2 eyeshadow palette
    Urban Decay Naked2 eyeshadow palette. 12 x 1.3g. Urban Decay 's palette is meticulously packed with 12 taupe-hued neutrals. Feast your eyes on shades ranging from pale to deep, matte to sparkly. This collection lets you achieve lots of neutral looks, smoky dramatic eyes, and everything in between. The palette also a double-ended, cruelty-free Good Karma Shadow/Crease Brush (available only in this palette).
  • URBAN DECAY Naked basics palette
    selfridges.com
    URBAN DECAY Naked basics palette
    Urban Decay Naked basics palette. Includes; Venus (soft, off-white demi-matte), Foxy (cream bisque matte), Walk of Shame (very light nude matte), Naked2 (taupe matte), Faint (warm, dusty brown matte) and Crave (deepest, darkest brown/black matte) 6 x 1.3g. Urban Decay 's first matte palette, featuring six gorgeously Naked neutral eyeshadows to build on or wear alone'including four never-before-seen shades. Use these shadows to contour, line and highlight to create the right amount of definition for any occasion. Or for the days when you're craving more colour, pair them with your fiercest, boldest shadows. Richer than other mattes, the colour goes on with a smooth, luxe finish (never chalky or powdery). There's even one demi-matte shade, Venus, which has the tiniest touch of satin'perfect for highlighting and adding dimension. While this palette is small, it's loaded it with full-size shadow pans, just like the other Naked palettes. Every shade features a Pigment Infusion System™, a vehicle for colour that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows colour to weave.
  • URBAN DECAY Naked3 eyeshadow palette
    selfridges.com
    URBAN DECAY Naked3 eyeshadow palette
    Urban Decay Naked3 eyeshadow palette. Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals'from pale, shimmery pink to deep black matte with rosy red micro-glitter with Urban Decay 's Naked3 eyeshadow palette. Choose from every finish imaginable: ultra-smooth mattes, gorgeous pearls and glimmering metallics. From the palest, shimmery pink to deep, warm black, these neutrals will make you want to get Naked all over again. Every shade features the Pigment Infusion System™, the proprietary blend of ingredients that gives each shade its velvety texture, rich colour, serious staying power and blendability. It comes with double-ended shadow/blending brush and an sample-sized Eyeshadow Primer Potion.
  • URBAN DECAY Naked eyeshadow palette
    selfridges.com
    URBAN DECAY Naked eyeshadow palette
    Urban Decay Naked eyeshadow palette. 12 x 1.3g. Far from a group of boring beige shadows, the Urban Decay Naked Palette is a long, lean, seductive case which is packed with twelve gorgeous bronze-hued neutrals, and includes the pro-quality Good Karma Shadow Brush.
The End