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Urban Decay
  • Urban Decay
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  • Urban Decay Naked Basics Double Ended Brush
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    Urban Decay Naked Basics Double Ended Brush
    What it is: A versatile, double-ended brush for use with Urban Decay's Naked Basics eye shadow palettes. What it does: Cover all your bases with this multi-purpose, double-ended brush for Urban Decay's Naked Basics eye palettes. This versatile brush is really two brushes in one: On one side, use it as a shadow smudger brush; on the other side, use it as a shadow blender brush. Simply apply shadow all over, or blend, smudge, and line eyes. The brush hair doesn't hold on to bacteria the way porous animal hair can, making it easier to clean and more hygienic. It's designed with super-soft, synthetic material that is derived from recycled PBT plastic bottles, and its white-tipped bristles make it easy to see how much color you're picking up, every time. What else you need to know: This brush is cruelty-free and vegan.
  • Urban Decay 24/7 Velvet Glide-On Eye Pencil
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    Urban Decay 24/7 Velvet Glide-On Eye Pencil
    What it is: A velvety-smooth, waterproof eyeliner. What it does: Ideal for smoky-eye fanatics, this perfectly plush formula has extra powder, making it ideal for blending into a soft, smoky, matte finish. It glides on precisely, adding rich definition for rimmed eyes. It's waterproof for long-lasting wear. What it is formulated WITHOUT: Parabens. What else you need to know: To make 24/7 Velvet easier to spot in your bag, this product has a shade-matched barrel and gunmetal accents on the cap and base.
  • Urban Decay PULP FICTION Revolution Lipstick
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    Urban Decay PULP FICTION Revolution Lipstick
    What it is: A creamy, bold, limited-edition lipstick in Mrs. Mia Wallace, a deep blood red. What it is formulated to do: This collection has everything you need to recreate Mia Wallace's dark, edgy look from the film, “PULP FICTION”, including this Revolutionary Lipstick in a deep blood red hue. Like every shade of Revolutionary Lipstick, this shade features Urban Decay's Pigment Infusion System™ for insane color payoff with creamy shine. Maxi-Lip™ plumps and nourishing oils leave lips cushiony soft. To make it even more covetable, this shade comes in a limited-edition, jet-black version of UD's lipstick case. What it is formulated WITHOUT: Parabens. What else you need to know: The people at Urban Decay are diehard “PULP FICTION” fans. With this year marking the twentieth anniversary of the release of the film, they decided to commemorate the occasion the UD way-with an ultralimited-edition “PULP FICTION” collaboration. Their inspiration? None other than the cool, calm, and collected Mrs. Mia Wallace.
  • Urban Decay PULP FICTION Heavy Metal Glitter Eye Liner
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    Urban Decay PULP FICTION Heavy Metal Glitter Eye Liner
    What it is: A water-based, buildable, limited-edition glitter eye liner featuring black with black and silver sparkle. What it does: This collection has everything you need to recreate Mia Wallace's dark, edgy look from the film, “PULP FICTION”, including this limited-edition Heavy Metal Glitter Eyeliner in head-turning Gunmetal. This water-based, buildable formula contains super-fine black and silver glitter in a clear base that dries down quickly and stays put. Peach and cucumber extract condition the skin, while carrot extract smooths and softens. What it is formulated WITHOUT: Parabens. What else you need to know: The people at Urban Decay are diehard “PULP FICTION” fans. With this year marking the twentieth anniversary of the release of the film, they decided to commemorate the occasion the UD way-with an ultralimited-edition “PULP FICTION” collaboration. Their inspiration? None other than the cool, calm, and collected Mrs. Mia Wallace.
  • Urban Decay PULP FICTION 24/7 Glide On Lip Pencil
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    Urban Decay PULP FICTION 24/7 Glide On Lip Pencil
    What it is: A creamy, bold, waterproof lip pencil in Mrs. Mia Wallace, a deep blood red. What it is formulated to do: This collection has everything you need to recreate Mia's dark, edgy look from the film, including this 24/7 Glide-On Lip Pencil in Mrs. Mia Wallace, a deep blood red. Like all of Urban Decay's 24/7 Glide-On Lip Pencils, the creamy, waterproof formula applies smoothly, prevents feathering, and lasts all day. Draw lines that define, then fill in your lips to help prime them for lipstick or gloss. Vitamin E, jojoba oil, and cottonseed oil nourish the skin and ensure a super smooth application for all-day wear. What it is formulated WITHOUT: Parabens. What else you need to know: The people at Urban Decay are diehard “PULP FICTION” fans. With this year marking the twentieth anniversary of the release of the film, they decided to commemorate the occasion the UD way-with an ultralimited-edition “PULP FICTION” collaboration. Their inspiration? None other than the cool, calm, and collected Mrs. Mia Wallace. Shade-matched barrels make it easy to find the exact color you need (no matter how crammed your bag is).
  • Urban Decay Subversion Lash Primer
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    Urban Decay Subversion Lash Primer
    What it is: A whipped, creamy lash primer that conditions and preps for the perfect mascara application. What it does: Prep eyelashes for the perfect mascara application with Subversion Lash Primer. The brush coats each lash from root to tip, making them thicker and longer-letting you build dramatically better-looking lashes that look like false lashes. Formulated with protective panthenol and conditioning vitamin E, this primer strengthens lashes for high-volume application. What it is formulated WITHOUT: Parabens. What else you need to know: This product is fragrance-free.
  • Urban Decay Perversion Mascara & Deluxe Subversion Primer
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    Urban Decay Perversion Mascara & Deluxe Subversion Primer
    What it is: An eye duo for stand-out lashes: a creamy, lash primer that conditions and preps lashes, and an ultrablack mascara that lengthens and volumizes. What it does: Enhance lashes with Urban Decay's combo of Perversion Mascara and Subversion Primer. The limited-edition Subversion Lash Primer coats lashes with protective panthenol and conditioning vitamin E, prepping them for high-volume mascara application. The Perversion Mascara provides creamy, full-bodied texture that's not too dry and not too wet, allowing for just the right amount of pull as it glides through each lash, achieving clump-free application. It is formulated with a nourishing blend that stimulates lash growth, and the triple-black pigments leave lashes looking ultrablack. What it is formulated WITHOUT: Parabens.
  • Urban Decay Flushed Double Ended Brush
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    Urban Decay Flushed Double Ended Brush
    What it is: An ultrasoft, double-ended brush that flawlessly applies bronzer, highlighter, and blush. What it does: This double-ended, salon-quality brush is angled on one end for blush and bronzer application, and on the other end, it's the perfect highlighter brush. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The cruelty-free, vegan brush fibers are made with a super-soft synthetic material derived from recycled PBT plastic bottles. The surfaces of these bristles are less porous than those of real hair, so they don't easily hold onto bacteria, are more hygienic, and are easier to clean.
  • Urban Decay Naked Skin Illuminating Beauty Balm Broad Spectrum SPF 20
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    Urban Decay Naked Skin Illuminating Beauty Balm Broad Spectrum SPF 20
    What it is: A five-in-one, illuminating beauty balm that minimizes flaws and supports firmer skin in eight weeks. What it is formulated to do: Lends skin a tighter appearance and blurs flaws. Leaves a radiant finish. Urban Decay's oil-free, silky-smooth formula features delivers hydration and supports firmer skin-instantly priming makeup so that it goes on smoothly. This beauty balm pampers skin as it evens skintone, protects against sunlight with SPF 20, and light-diffusing spheres give skin a retouched look, minimizing the appearance of pores, lines and wrinkles, and redness. Pepha®-Protect shields skin cells against daily stress, while Vitasource™ and dGlyage® support elasticity and blur the appearance wrinkles. What else you need to know: This illuminating shade is formulated with champagne-colored pearls that give skin a gorgeous, radiant look. Research results: In a clinical study of 30 participants, immediately after use: 65% of participants' complexion looked significantly improved. 59% of participants' skin looked lifted. 68% of participants' skin hydration improved significantly. In a clinical study of 30 participants, after 8 weeks of use: 93% of participants had significantly firmer, more lifted skin. 90% had significantly more radiant skin. 84% had a significant improvement in fine lines Based on subjective analysis.
  • Urban Decay Naked Skin Bronzing Beauty Balm Broad Spectrum SPF 20
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    Urban Decay Naked Skin Bronzing Beauty Balm Broad Spectrum SPF 20
    What it is: A five-in-one, luminous bronzing beauty balm that instantly enriches skintone, minimizes flaws, and supports firmer skin in just eight weeks. What it is formulated to do: Supports tighter skin elasticity. Minimizes pores, lines, wrinkles, and redness. Provides SPF 20 sun protection. This lightweight, oil-free hero bronzer hydrates and evens out skintone, priming your complexion so that makeup goes on seamlessly and stays put. Formulated with Pepha® to protect skin cells against daily stress, Vitasource™ and dGlyage® to support skin firming, SPF 20 for sun defense, and light-diffusing spheres leave your complexion with a retouched appearance. What else you need to know: This beauty balm comes in a medium bronze shade for a subtle, warm glow that's very wearable. Research results: In a clinical study of 30 participants immediately after use: 65% of participants reported that complexion looked significantly improved. 59% of participants reported that skin appeared lifted. 68% of participants reported that skin hydration improved significantly. In a clinical study of 30 participants, after 8 weeks of use: 93% of participants reported significantly firmer, more lifted skin. 90% reported significantly more radiant skin. 84% reported substantial improvement in fine lines. Over 84% had considerably smoother and more hydrated skin.
  • Urban Decay Big Fatty And 24/7 Duo
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    Urban Decay Big Fatty And 24/7 Duo
    What it is: A bestselling eye duo for thicker, longer lashes and defined eyes. What it does: Two of Urban Decay's most beloved products have come together in one must-have set. Big Fatty, a high-tech mascara formula, creates lush, nourished lashes with hydrating ingredients like hemp seed oil. The uniquely shaped, molded mascara brush volumizes, lengthens, curls, and fans lashes outward, while the tiny tips of the bristles pump up even the littlest lashes. It pairs perfectly with the 24/7 eye pencil, which glides on soft, stays creamy for blending, and dries down to a sophisticated, waterproof finish. This set contains: 0.51 oz Big Fatty Mascara. 0.03 oz 24/7 Glide-On Eye Pencil in Riot (smoky purple shimmer with violet and fuchsia micro-sparkle) What it is formulated WITHOUT: Parabens. Sulfates. Phthalates.
  • Urban Decay Ink For Eyes
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    Urban Decay Ink For Eyes
    What it is: A liquid, flow-through liner that draws intense, shiny, blacker-than-black lines with absolute precision. What it does: With an ultrafine tip for a smooth, controlled application every time, this product is ideal when you want razor-thin lines, winged cat eyes, or bold, dramatic lines. The longwearing formula glides on smoothly without skipping or pulling, and dries down for a waterproof finish that won't smudge, run, or feather. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The fine felt tip makes it easy to apply, so beginners can lay down color between lashes like total pros. With a flow-through design, there's no need to shake the barrel for color distribution.
  • Urban Decay Super-Saturated Ultra Intense Waterproof Cream Eyeliner
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    Urban Decay Super-Saturated Ultra Intense Waterproof Cream Eyeliner
    What it is: A creamy, waterproof, all-in-one liner perfect for fine, precise lines or smudged, smoky eyes. What it does: Triple-black pigments lay down deep, pure, and intense color in a single stroke. The creamy, soft formula dries quickly, making controlled, precise application simple. Insanely versatile, this product can create a little definition to the lash line or build thick, bold lines for a more dramatic look. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: This product contains nourishing jojoba oil, which provides moisture, giving the formula a creamy glide.
  • Urban Decay Electric Pressed Pigment Palette
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    Urban Decay Electric Pressed Pigment Palette
    What it is: A bright collection of 10 velvety, pressed-pigment shadows that deliver an insane color payout. What it does: The ultimate fix for color addicts, this palette features smooth mattes and highly-dimensional shimmery shades. Each soft, creamy, long-wearing powder is electrically colorful, and carefully crafted with a smooth formula that applies vibrantly. Pressed pigments create heavily saturated bright shades that make eyelids pop. The oversize palette features an extra-large mirror and double-sided precision brush for easy application on the go. This set contains: 10 pressed pigments in Revolt (bright metallic silver shimmer with silver glitter), Gonzo (bright turquoise matte with floating tonal pearl), Slowburn (bright red-orange matte with floating pearl), Savage (bright hot pink matte), Fringe (bright metallic teal), Chaos (bright blue matte with floating tonal pearl), Jilted (bright metallic fuchsia with blue shift), Urban (bright metallic purple), Freak (bright green with gold shift), and Thrash (bright lime green matte with floating gold pearl) Double-ended electric eye shadow brush. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: Every shade in the Electric Pressed Pigment Palette features Urban Decay's Pigment Infusion System™, the proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power, and blendability.
  • Urban Decay All Nighter Eyeliner
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    Urban Decay All Nighter Eyeliner
    What it is: A twist-up, long-wearing liner that lays down intense, ultrashiny, blacker-than-black color. What it does: With a soft, creamy formula that glides on smoothly and dries instantly, the All Nighter Eyeliner remains true to its name. For maximum durability, this product is waterproof and won't smudge, budge, or dry out. Ideal for travel, it doesn't need a sharpener. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: To make it easier to spot in your bag, the barrel is shade-matched.
  • Urban Decay Perversion Angled Brush
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    Urban Decay Perversion Angled Brush
    What it is: A small, precise angled brush. What it does: Ideal for use with the Super-Saturated Eyeliner, this brush is designed for use with highly pigmented color products. Extremely versatile, it offers the control to draw razor-thin lines or bold, thick lines. Diameter variation in the synthetic bristles provides more surface area to pick up and lay down colorful products. What else you need to know: This brush is cruelty-free, vegan, and eco-friendly. The soft, flexible bristles are made from a material derived from recycled PBT plastic bottles. Synthetic bristles resist bacteria, making this brush easy to clean.
  • Urban Decay Naked Skin Ultra Definition Loose Finishing Powder
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    Urban Decay Naked Skin Ultra Definition Loose Finishing Powder
    What it is: A loose powder with a luminous, demi-matte Naked finish. What it does: Blur flaws, set makeup, and cut shine with this weightless formula that feels amazingly silky on the skin. Designed to be virtually invisible, Urban Decay's high-tech, light-reflecting formula fools the eye with optical blurring, seemingly airbrushing away imperfections and creating a soft-focus effect that looks professionally retouched. This creamy, buildable, jet-milled formula applies beautifully, never looks chalky or cakey, and won't settle into fine lines. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: This product does not contain alcohol or fragrance. Naked Skin Loose Finishing Powder comes in a generously sized jar that's perfect to keep on your vanity yet still compact enough for travel. However you use it, a custom gunmetal sifter (shaped like the UD icon) dispenses just the right amount of powder each time.
  • Urban Decay Naked3
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    Urban Decay Naked3
    What it is: A mirrored compact packed with a dozen never-before-seen rose-hued neutrals, plus a double-ended brush and an Eyeshadow Primer Potion sampler. What it does: Dare to get Naked all over again with Urban Decay's latest shadow palette. Naked3 debuts 12 insanely beautiful rose-hued neutrals in an impressive range of shades-from pale, shimmery pink to deep black matte with red microglitter-in ultrasmooth matte, pearl, and glimmering metallic finishes. Each shadow features Urban Decay's Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability. This set contains: 0.05 oz x 12 Eyeshadows in Strange (pale neutral pink matte-satin), Dust (pale metallic pink shimmer w/iridescent micro-glitter), Burnout (light pinky-peach satin), Limit (light dusty rose matte), Buzz (metallic rose shimmer w/silver microglitter), Trick (light metallic pinky-copper shimmer w/tonal microsparkle), Nooner (medium pinky-brown matte), Liar (medium metallic mauve shimmer), Factory (pinky-brown satin), Mugshot (metallic taupe shimmer w/slight pink shift), Darkside (deep taupe-mauve satin), Blackheart (smoky black matte w/rosy red microsparkle) Double-ended brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The gorgeous rose-gold art-school-inspired tin case hints at the shades inside. Embossed on top with a big “Naked3” and cool facets that beg to be touched, this case is sure to inspire lots of jealous stares. Naked3 also includes a new double-ended shadow/blending brush and an Eyeshadow Primer Potion sampler with resealable samples of all four formulas (Original, Sin, Eden, and Anti-Aging). Each sample holds about a week's worth of Primer. Years ago, Wende (founding partner of Urban Decay) had a boyfriend who took the most amazing pictures of her at sunset, when the light was ridiculously flattering. With Naked3, she wanted to recreate that amazing “golden hour” vibe that looks great on everyone. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Darkside (purple-taupe satin)/Blackheart (smoky black matte with rosy red microglitter).
  • Urban Decay 24/7 Glide-On Double Ended Eye Pencil
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    Urban Decay 24/7 Glide-On Double Ended Eye Pencil
    What it is: A 24/7 Double-Ended Eye Pencil specially designed to pair with the gorgeous neutrals in Urban Decay's Naked palettes. What it does: Inspired by their namesake palette, these Naked 24/7 Glide-On Double-Ended Eye Pencils are perfect for completing any Naked eye look. Each pencil includes two versatile liner shades-three of the eight shades in the lineup are all-time bestsellers, while the other five are new and exclusive. The same amazing formula as the award-winning 24/7 Eye Pencils you know and love, these liners glide on, stay creamy for blending, and dry down to a waterproof finish that won't budge. Urban Decay's velvety, moisturizing, and long-wearing formula contains 50 percent moisturizing ingredients including jojoba oil, vitamin E, and cottonseed oil. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: Like all of Urban Decay's award-winning 24/7 Glide-On Eye Pencils, these Naked duos feature shade-matched barrels (convenient for when you're trying to dig the right pencil out of the depths of an oversize bag). The following shade duos coordinate perfectly with the following Naked palettes: Venus (soft, off-white shimmer)/Crave (deepest, darkest brown black matte) with Naked Basics; Zero (zealous black cream)/Whiskey (rich matte brown) with Naked; Perversion (blackest-black matte)/Pistol (light gray-brown shimmer) with Naked2; Darkside (purple-taupe satin)/Blackheart (smoky black matte w/rosy red microglitter) with Naked3.
  • Urban Decay Heavy Metal Glitter Liner
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    Urban Decay Heavy Metal Glitter Liner
    What it is: A buildable, water-based liner that contains superfine glitter in a clear base. What it does: All the glitz of glam rock-without the spandex or bad hair-Urban Decay's Heavy Metal Glitter liner contains superfine glitter in a clear base that dries down quickly and really stays put (for long wear without any fallout). Wear it alone, apply it over Urban Decay's eye shadow, or layer two shades together for a more intense effect. What it is formulated WITHOUT: Sulfates. Phthalates. What else you need to know: The precise, thin-tipped brush makes it easy to create fine, glittery lines. Want more sparkle? Use the side of the brush to sweep sparkle all over your lids. Or, for an even bolder, jewel-encrusted look, remove the wiper (the little piece that controls how much product comes out of the bottle) and tap on Heavy Metal with your fingers. The glitter is suspended in a gel, so it won't separate in the bottle. Peach and cucumber extract condition the skin, while carrot extract smooths and softens.
  • Urban Decay Ocho Loco 2
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    Urban Decay Ocho Loco 2
    What it is: A dark, edgy rainbow of eight full-size 24/7 Glide-On Eye Pencils-including five exclusive new shades. What it does: “Ocho Loco” means “Crazy Eight” in Spanish, which sums up the shades in this sequel perfectly. Every pencil features Urban Decay's creamy, award-winning 24/7 formula, which glides on smoothly and dries down to a long-lasting finish. Since Urban Decay rarely does full-size pencil sets, this set is a true collector's item. And it comes with a never-before-seen neon-green Grindhouse Double Barrel Sharpener, which is exclusive to this set. This set contains: 8 x 0.04 oz 24/7 Glide-On Eye Pencil in Roach (deep copper brown shimmer), Twice Baked (rich brown satin w/gold micro-sparkle), Crave (deepest, darkest brown-black matte), Perversion (blackest black matte), Deep End (bright metallic peacock shimmer), Mars (bright metallic green shimmer), Ultraviolet (bright blue-violet shimmer) and Tornado (dark eggplant pearl) Grindhouse Double Barrel Sharpener. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: When Urban Decay launched their original Ocho Loco set last year, they knew it would be popular"but they had no idea just how popular. The frenzy was so out of control that they're still getting a ton of requests for it nearly a year later Like all of Urban Decay's 24/7 pencils, shade-matched barrels make it easy to find the exact color you're looking for-even in the depths of an oversized tote.
  • Urban Decay Revolution Lipstick
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    Urban Decay Revolution Lipstick
    What it is: A luxury lipstick that delivers intense color payoff plus creamy shine. What it does: Revolution Lipstick is rich, buttery lipstick at its best-with the signature Urban Decay pigment-rich color you crave. Addictive to apply (and even more addictive to wear), Revolution Lipstick glides on without dragging or skipping and hugs every curve. Just one swipe gives you a big, gorgeous lay down of color. And with shades that range from gorgeous nudes to bold brights, there's something for everyone. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: Urban Decay's Pigment Dispersion System™ gives Revolution Lipstick its super creamy texture, intense pigmentation, superior color dispersion, and extended wear. Maxi-Lip™ defines and hydrates lips while making them look plumper and fuller. And a nourishing blend of jojoba oil, avocado oil, cocoa butter and shea butter keeps lips super moisturized and cushiony soft. The luxe, custom-designed gunmetal tube (lined in Urban Decay's signature dark purple) looks so gorgeous, you'll want to keep pulling it out of your bag.
  • Urban Decay Eyeshadow Primer Potion - Anti-Aging
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    Urban Decay Eyeshadow Primer Potion - Anti-Aging
    What it is: An eye shadow primer that provides 24 hours of crease-free, vibrant eye color and minimizes the appearance of wrinkles in eight weeks. What it does: This formula not only locks shadow in place to give you vibrant, crease-free color that lasts all day, but also it contains high-tech ingredients that help to improve the signs of aging over time. Dermaxyl® helps smooth the appearance of wrinkles; Kalpariane® plumps, firms, and hydrates skin as it improves suppleness and elasticity; and optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired eyes and minimizes the appearance of redness, crepiness, and other imperfections. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The shade is similar to Urban Decay's original Eyeshadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and color-correct the skin. Research results: In an 8-week clinical study: 100% of participants had a measurable improvement in the appearance of fine lines and wrinkles. 100% of participants had measurably brighter skin. 97% of participants had a measurable improvement in radiance and clarity.
  • Urban Decay Naked Skin Ultra Definition Pressed Finishing Powder
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    Urban Decay Naked Skin Ultra Definition Pressed Finishing Powder
    What it is: A weightless finishing powder with a luminous, demi-matte Naked finish that blends flawlessly to set makeup and cut shine. What it does: The next evolution in Naked Skin, this oil-free powder is virtually invisible on skin and has a silky texture that feels amazing. Optical blurring pigments instantly minimize imperfections, diminish shine, and create a stunning soft-focus effect that looks professionally retouched. Unlike powders that leave skin looking chalky or cakey, this powder imparts a radiant complexion and natural-looking coverage. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: This formula works beautifully with Naked Skin Beauty Balm or Naked Skin Liquid Makeup, enhancing the already-luminous finish. The gunmetal and champagne custom compact features a Naked-embossed push button. The top compartment includes a full-size and a separate compartment underneath holds the applicator sponge. Naked Light: works well with shades 0.5–3.0. Naked Medium Light: works well with shades 2.0–4.0. Naked Medium: works well with shades 4.5–6.5. Naked Medium Dark: works well with shades 6.0–8.0. Naked Dark: works well with shades 8.0–12.0.
  • Urban Decay 24/7 Glide-On Lip Pencil
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    Urban Decay 24/7 Glide-On Lip Pencil
    What it is: This Lip Pencil glides on smoothly, stays creamy, and keeps lipstick, gloss, and stains from feathering out of bounds. What it does: Just like Urban Decay's 24/7 Glide-On Eye Pencils, their Lip Pencils are guaranteed to last. They also contain jojoba oil, vitamin E, and cottonseed oil to nourish the skin and provide a smooth application. Go ahead and have another sip of your cocktail"the formula is waterproof, but never feels dry or cakey. It's the perfect complement to Urban Decay lipsticks, stains, and glosses. What else you need to know: This ultimate Lip Pencil is available in multiple shades"Ozone (clear shade) can be used outside the lip line to prevent feathering, or on the lips to keep gloss in place.
  • Urban Decay Brow Box
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    Urban Decay Brow Box
    What it is: Everything you need for amazing brows packed into a convenient, palm-size kit. What it does: This tool kit has everything you need for amazing brows in one palm-size kit: two shades of brow color, perfecting/setting wax, high-quality metal mini tweezers that really work, two mini angled brushes, and two mirrors (one of them magnifies so you won't miss a single stray). The double-layer mini compact features a top tier that holds the powders and wax and a bottom tier that holds all the tools. This set contains: 2 x 0.04 oz Brow powder. 0.05 oz Brow wax. Mini tweezers. 2 x Angled mini brush. 2 x Mirror. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: Don't be fooled by its small size; Brow Box is deluxe. The ultrafine, silky powders create defined, natural-looking brows, and the soft, pliable perfecting/setting wax (infused with nourishing aloe, beeswax, and coconut) provides the perfect amount of grip without being sticky. Brow Box even includes two brushes (one for the wax and the other for the eyebrow powders).
  • Urban Decay Naked Flushed
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    Urban Decay Naked Flushed
    What it is: A silky bronzer, highlighter, and blush in a sleek, travel-ready compact. What it does: Use these pressed powders individually or blend them together to create just the right effect. Urban Decay's micronized, jet-milled formula has a luxe, featherlight texture that feels amazing on your skin and provides a flawless finish. Light-diffusing particles enhance and perfect to for a fresh, glowy look, even after a late night. The color is intensely pigmented yet blends beautifully, and the universal shades are versatile enough for any skintone. What else you need to know: All shades are full size and come in a sleek case with an easy-open magnetic closure and a mirror that is compact enough for travel or mid-date touchups.
  • Urban Decay 24/7 Glide-On Eye Pencil
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    Urban Decay 24/7 Glide-On Eye Pencil
    What it is: A dynamic eyeliner pencil in a rainbow of shades. What it does: Glide on color that stays put for the duration of your non-stop, on-the-go day! These cushiony, creamy eye pencils deliver powerful, vibrant color that slides on smooth and stays soft and creamy for blending (about 30 seconds), then dries to a long-lasting finish that won't budge. Line eyes with a hint of color or go for the full artistic, multi-hued effect. Truly inspired, these pencils go all day and all night. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: Created with 50 percent moisturizing ingredients suspended in a sophisticated waterproof formula, this brilliant collection of eye essentials offers long-lasting color and a dreamy, creamy feel when applied.
  • Urban Decay 24/7 Waterproof Liquid Eyeliner
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    Urban Decay 24/7 Waterproof Liquid Eyeliner
    What it is: A precision liquid eyeliner. What it does: This eyeliner lets you draw waterproof liquid lines so sharp they could cut glass. Urban Decay's slender brush lays down long-lasting matte, slick, and shimmery shades sure to satisfy your color lust. Available in a veritable rainbow of long-lasting, highly-pigmented color options, these shades can be applied in thick or thin strokes with an ultra-fine brush tip that's short and easy enough to control. The slim pens are conveniently color-matched to each shade.
  • Urban Decay Naked Skin Beauty Balm Broad Spectrum SPF 20
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    Urban Decay Naked Skin Beauty Balm Broad Spectrum SPF 20
    What it is: A five-in-one beauty balm that minimizes the appearance of pores, lines, wrinkles, and redness instantly for skin that looks firmer in eight weeks. What it is formulated to do: Multitasking antiaging formula to produce a beautiful, radiant complexion. Features SPF 20 sun protection. Comes in one universal shade. Blur flaws in seconds and get serious antiaging benefits in as little as eight weeks. This lightweight, velvety, oil-free miracle works instantly and over the long term. Naked Skin Beauty Balm is invisible on your skin (zero rub-off): the universal shade glides on and dries down to a translucent, flawless finish that works on most skintones. While many beauty balms are tinted to provide coverage, Naked Skin diffuses light with high-tech pigments to give you amazing, natural, naked-looking skin that keeps getting better every week. Unlike a lot of beauty balms, Naked Skin delivers measurable antiaging benefits-and the claims to prove it. What else you need to know: Beauty Balms or BB Creams were originally developed as a perfect post-procedure cream used to treat, hydrate, prime, protect, and camouflage the skin. Great for all skin types including those with sensitive skin, these versatile “five-in-one” formulas are designed to do it all: treat with high levels of active skincare ingredients; moisturize and smooth dehydrated skin; prime and perfect skin's surface; camouflage and color correct the skintone; and protect skin from the sun with SPF. They can be used as a last step for their skincare benefits or used on their own as an instant beautifier. The multitasking Naked Skin is like an instant retoucher in a tube. Optical blurring pigments instantly even out skintone and minimize the appearance of pores, lines, wrinkles, and redness. SPF 20 shields skin from sun damage and Pepha®-Protect helps inhibit DNA damage. Vitasource™ and Glyage® improve the appearance of skin's firmness and elasticity, and provide measurable antiaging benefits, while the extremely blendable formula creates a smooth finish, so makeup goes on beautifully and stays put. Moisturizing but never greasy, it hydrates skin instantly and improves hydration over time. Research results: In a clinical study, immediately after use: 65% had a smoother complexion. 59% had significantly lifted-looking skin. 68% had improved skin hydration. After 8 weeks of use: 93% of participants had significantly firmer-, more lifted-looking skin. 90% had significantly more radiant-looking skin. 84% had a significant improvement in the appearance of fine lines. 84% had skin that looked significantly smoother and more hydrated.
  • Urban Decay De-Slick Mattifying Powder
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    Urban Decay De-Slick Mattifying Powder
    What it is: A translucent mattifying powder. What it does: This shine-stopping pressed powder blots oil and keeps shine at bay. The lavender shade applies invisibly and works on every skintone. Try it on naked skin (if you run into the hot guy at the gym), or over foundation (for touch ups on the dance floor without destroying your makeup). Because the formula contains super lightweight, oil-absorbing rice powder, you won't feel the powder, but you'll see the shine-free results. What else you need to know: This powder comes in a gorgeous, transparent purple compact that seems to glow from within and features Urban Decay embellishments of skulls, flourishes, and flowers. Pop it open to reveal a mirror and handy puff applicator. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates.
  • Urban Decay Big Fatty Mascara
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    Urban Decay Big Fatty Mascara
    What it is: A gorgeous thickening mascara that also lengthens and enhances curl. What it does: This new formula is buildable, virtually weightless, smudge-proof, flake-proof, and provides ultra-long wear. Unlike other thickening mascaras, which can clump, this high-tech, moisturizing formula includes hemp seed oil, vitamin E, jojoba oil, and purisilk SPB to condition lashes and maintain a soft feel. The uniquely shaped, big molded brush actually latches onto lashes to load mascara evenly to each lash. The most exciting thing: The tip of the brush is covered in small bristles, specially made to deftly handle your tiny lower and corner lashes. No need to buy a special mascara for your corner lashes. What it is formulated WITHOUT: Parabens. Sulfates. Synthetic Fragrances. Phthalates. GMOs. Triclosan. What else you need to know: Yes, Urban Decay made their cult-favorite Big Fatty Mascara years ago, but this new version is a complete upgrade. Only the name remains the same, as inroads in mascara technology have allowed them to improve the formula and brush.
  • Urban Decay Urban Lash
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    Urban Decay Urban Lash
    What it is: A full range of gorgeous, wearable lashes that are quick and easy to apply. What it does: Consider these lashes your new must-have accessory. These lashes will have you looking bombshell-sexy in less than five minutes. Ranging from super-sexy to red-carpet lash styles, all Urban Decay lashes are custom designed and handmade from cruelty-free synthetic fibers. What else you need to know: Urban Lashes are offered in 1/4, 3/4, and full-lash widths, and are labeled with such tips as "wait 10 seconds for glue to become slightly tacky before positioning" printed on every package. The latex free (and stress-free) adhesive applies with a precision-tip applicator in an easy-to-see iridescent shade, and then dries clear for clean results.
  • Urban Decay Supercurl Curling Mascara
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    Urban Decay Supercurl Curling Mascara
    What it is: A sculpting, curling, long-wearing mascara. What it does: In addition to holding curl all day, this mascara boasts incredible conditioning ingredients in its formula. Packed with glycoprotein for lash thickening, Moringa seeds to help with curl definition, and Meadowfoam seed oil and Shea Butter for moisturizing and smoothing, lashes get an extra nourishing boost with just one swipe. What else you need to know: This mascara is packaged in a stunning, mirrored gunmetal tube, embellished with swirling black scrolls.
  • Urban Decay Ammo Palette
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    Urban Decay Ammo Palette
    What it is: An eye shadow set featuring ten of Urban Decay's bestselling shades"from neutral to vivid to all-out smoky. What it does: A relaunch of one of Urban Decay's most iconic palettes ever, the Ammo Palette comes fully loaded. It combines Urban Decay's longest-lasting shadow formula ever with its ten all-time bestselling shades"shades no makeup junkie should be without. Pair up the vertically color-coordinated duos or channel your inner artist to create multihued looks that are all your own. The palette case features a metallic purple skull on the front, intricately woven out of animals, flowers, pistols, swords, and other Urban Decay elements. Inside, skulls, snakes, and flowers collide to create a dreamy backdrop for the mesmerizing array of shadows. Instead of the old sponge-tip applicator, a shadow brush has been added along with a travel-size Eyeshadow Primer Potion to keep your look vibrant and crease-free all day and night. This set contains: 10 x 0.03 oz Eyeshadow in Smog (deep coppery bronze), Mildew (mossy green shimmer with gold shift), Oil Slick (matte black with silver micro-glitter), Last Call (metallic sugar plum), Chopper (copper shimmer with silver micro-glitter), Maui Wowie (metallic golden beige with silver glitter), Shattered (turquoise shimmer with gold shift), Polyester Bride (white snow shimmer with silver micro-glitter), Grifter (sheer lavender shimmer with silver micro-glitter), Sin (champagne shimmer) 0.13 oz Eyeshadow Primer Potion in Original. Mini Shadow Brush. What else you need to know: Every eye shadow features Urban Decay's Pigment Infusion System™, the proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power, and blendability.
  • Urban Decay Eyeshadow Primer Potion Tube - Original
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    Urban Decay Eyeshadow Primer Potion Tube - Original
    What it is: A sheer nude eye shadow primer. What it does: Packaged in a new squeeze tube with a precise needle nose, Eyeshadow Primer Potion is an ultra-sheer, totally nude base that glides onto the skin. The original, award-winning formula disappears instantly and is the ultimate eye prep for smoother, more vibrant shadow and all-day wear with absolutely no creasing. What else you need to know: The squeeze tube version of this product is exclusive to Sephora for a limited time.
  • Urban Decay Cannonball Ultra Waterproof Mascara
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    Urban Decay Cannonball Ultra Waterproof Mascara
    What it is: A lightweight, waterproof, gel-formula mascara. What it does: Cannonball Ultra Waterproof Mascara's light gel formula has been rigorously field-tested in the ocean as well as the sweat-drenched gym. The exclusive Japanese formula refuses to budge. A special microcrystalline wax works with the dense, fuzzy brush to increase seductive length and volume, without ever flaking off and compromising your lashes' natural feathery texture. Mermaids can now sing their siren songs with abandon, and high maintenance types can cry all they want.
  • Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup
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    Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup
    What it is: A weightless and virtually invisible liquid foundation that creates a luminous, demi-matte finish. What it does: This formula helps skin achieve a natural, illuminated and bright finish- like the beautiful skin you were born with. Naked Skin is formulated with light-diffusing spheres, transforming you to look professionally retouched. Buildable coverage allows women to customize their look. Available in a meticulously calibrated range of shades, Urban Decay's precise shade numbering system does poetic justice to both warm tones (ending in “.0”) and cool skin tones (ending in “.5”). The finish is matte, never flat, and luminous, but not shiny. What it is formulated WITHOUT: Parabens. Sulfates. Synthetic Fragrances. Phthalates. GMOs. Triclosan. What else you need to know: This makeup loads skin with a list of nourishing ingredients including: Matrixyl 3000 (a powerful anti-wrinkle peptide), protective and brightening Litchiderm, antioxidant Green Tea and Sodium Hyaluronate for optimal skin hydration and nutrient absorption. Naked Skin is suspended in a sleek, sophisticated pump bottle, allowing more control and less waste of product.
  • Urban Decay Eyeshadow Primer Potion Tube - Eden
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    Urban Decay Eyeshadow Primer Potion Tube - Eden
    What it is: A tawny matte eye shadow primer. What it does: Packaged in a new squeeze tube with a precise needle nose, this triple-duty product also works as a highlighter or eye shadow. Perfect for more mature customers or those who want to avoid shimmer, this versatile shade instantly brightens the eyes and provides the ultimate prep for creaseless, more vibrant shadow and all-day wear. What else you need to know: The squeeze tube version of this product is exclusive to Sephora for a limited time.
  • Urban Decay Moondust Eyeshadow
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    Urban Decay Moondust Eyeshadow
    What it is: A sparkly eye shadow with a refined and sophisticated feel. What it does: This dazzlingly sparkly shadow innovates with a chic feel and not a single speck of chunky glitter. Microfine bits of iridescent sparkle collide with intense, dreamy hues and lush, 3D metallics for an effect that's out of this world. And since Moondust has minimal fallout, the sparkle stays on your lids (and off your cheeks). What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: New technology gives Moondust an amazing effect not found in traditional pressed-powder shadows. It feels like a cream, but goes on like a powder to create a smooth, brilliantly reflective look. The result? Sexy, twinkling sparkle with a ton of depth and movement. We recommend applying Moondust with your fingers. For extra intense color payout, try it wet.
  • Urban Decay Eyeshadow Primer Potion Tube - Sin
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    Urban Decay Eyeshadow Primer Potion Tube - Sin
    What it is: A shimmering champagne eye shadow primer. What it does: Packaged in a new squeeze tube with a precise needle nose, this triple-duty product also works as a highlighter or eye shadow. The bestselling champagne shade is soft, versatile, and provides the ultimate eye prep for creaseless, more vibrant shadow and all-day wear. What else you need to know: The squeeze tube version of this product is exclusive to Sephora for a limited time.
  • Urban Decay Naked Palette
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    Urban Decay Naked Palette
    What it is: A universally flattering palette that features 12 eye shadows with a distinctly Urban look. What it does: This long, lean, and seductive case comes packed with 12 gorgeous neutrals that work for absolutely everyone. Shades range from delicate champagne to gritty gunmetal, and feature five stunning new shades. A variety of textures, including glitter, shimmer, and matte, ensure that you'll never get bored. This versatile palette can go from office appropriate to a night on the town. The mirrored case also features a new professional-quality, cruelty-free Good Karma Eyeshadow Brush, and comes with four free Eyeshadow Primer Potion sample packettes. This set contains: 12 x 0.05 oz shadows in: Virgin (nude satin), Sin (champagne shimmer), Naked (buff matte), Sidecar (beige sparkle), Buck (brown matte), Half Baked (bronze), Smog (golden brown shimmer), Darkhorse (bronze-plum shimmer), Toasted (taupe-bronze), Hustle (mocha shimmer), Creep (near-black metallic), Gunmetal (dark grey metallic) Good Karma Eyeshadow Brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What else you need to know: The rich chocolate velvet and gold foil-covered case conjures up images of pure decadence. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Zero (zealous black cream)/Whiskey (rich matte brown).
  • Urban Decay Eyeshadow
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    Urban Decay Eyeshadow
    What it is: Urban Decay's groundbreaking new eye shadow formula. What it does: This reformulation of Urban Decay's eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay's Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn't fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The new assortment of shades features bestselling favorites, all-new shades, and several shades previously available in past palettes. Packaging was inspired by NYC subway tokens; the chromed gunmetal compact with a clear window allows you to see your shade and pop your shadows out and into one of the new customizable palettes.
  • Urban Decay Pore Perfecting Complexion Primer Potion
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    Urban Decay Pore Perfecting Complexion Primer Potion
    What it is: A foundation primer that minimizes the look of pores and fine lines to deliver a soft-matte, airbrushed complexions-without the heavy, greasy feel associated with face primers. What it does: Smooth on a little Pore Perfecting Complexion Primer Potion before foundation (or alone!) to minimize the look of pores and fine lines. The velvety formula simmers down to a soft-matte finish-without the greasy, heavy feel sometimes associated with foundation primers. The result is flawless skin with an airbrushed look and feel. Foundation will go on smoothly, evenly, and won't fade away. Ideal for oilier skin, but dry complexions who want pore perfection will love it, too! The convenient squeeze tube includes a twist-up dispenser (like school glue!) for easy portion control. What else you need to know: Two unique finishes of Complexion Primer Potions are available. For skin that feels brighter and tighter, also try Brightening & Tightening Complexion Primer Potion that is vegan and paraben-free!
  • Urban Decay Lush Lash Mascara
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    Urban Decay Lush Lash Mascara
    What it is: A thickening and lengthening mascara formulated to help lashes actually grow longer. What it does: This nourishing, thickening, and lengthening mascara is infused with peptides and moisturizing panthenol that allows your lashes to grow for a longer period of time. Its formula builds and beautifies so your lashes will grow longer and fuller over time. Used in conjunction with Urban Decay's Lush Lash System (Growth Accelerating Serum and Conditioning Mask), it provides additional lash nourishment. This very enduring formula is not technically waterproof, but there was zero smudging or running after road-testing it in a hot yoga class. The outer component features a lush swirl motif, and the large hourglass-shaped brush provides generous mascara distribution. It's the ideal mascara for anyone who suffers from brittle, fragile lashes, as well as those with great lashes who want to build and strengthen them even more.
  • Urban Decay The Feminine Palette
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    Urban Decay The Feminine Palette
    What it is: A limited-edition palette with a cool feminine vibe that includes six amazing shades of eye shadow and a complementary shade of Lip Junkie Lipgloss. What it does: For the days when you feel like playing up your girly side, there's the Feminine Palette. Featuring a soft yet sultry mix of shimmering neutrals and smokier shadows, this set features a comeback by Skimp-a light, peachy pearl shade from the Book of Shadows IV Palette that was also briefly available as a limited-edition Eyeshadow. Each Eyeshadow features Urban Decay's Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability. The coordinating Lip Junkie Lipgloss gives lips that super shiny look without the gummy, gooey feel that many glosses have. This set contains: 6 x 0.03 oz Eyeshadow in Bordello (pale mauve shimmer with gold micro-glitter), Skimp (light peachy pearl), AC/DC (smoky greyish purple shimmer), Gunmetal (dark metallic grey shimmer with silver micro-glitter), Hijack (deep metallic teal shimmer), Lost (medium metallic brown shimmer) 0.11 oz Lip Junkie Lip Gloss in Wallflower (nude creamy pink) What it is formulated WITHOUT: Parabens. Sulfates. Synthetic Fragrances. Petrochemicals. Phthalates. GMOs. Triclosan. What else you need to know: Urban Decay likes to describe everything they create as feminine, a little dangerous and a lot of fun-attributes that apply to their fans too. But since your mood can change from one day to the next, UD created a trio of limited-edition palettes designed to suit the different sides of your personality.
  • Urban Decay Brightening & Tightening Complexion Primer Potion
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    Urban Decay Brightening & Tightening Complexion Primer Potion
    What it is: An oil-free, skin-brightening moisturizing primer that contains wrinkle-reducing Matrixyl 3000. What it does: Dull skin? Fine lines? Disappearing foundation? Try Brightening Complexion Primer Potion under foundation (or alone!) for beautifully moisturized skin that looks brighter and feels tighter. This lightweight, oil-free, never-greasy formula includes the buzz-worthy ingredient Matrixyl 3000-celebrated for its ability to reduce the appearance of wrinkles. Hyaluronic Filling Spheres also minimize the look of fine lines while leaving skin beautifully moisturized. Your skin will look youthful and lifted and your foundation will slide on smoothly, evenly, and last longer. Though it's ideal for mature complexions that crave moisture, this brightening formula is sure to give every skin type a healthy glow. What else you need to know: The convenient squeeze tube includes a twist-up dispenser for easy portion control. Two unique finishes of Complexion Primer Potions are available. For flawless, airbrushed skin, try the Pore Perfecting formula. This formula is vegan and paraben free.
  • Urban Decay Lush Lash System
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    Urban Decay Lush Lash System
    What it is: A two-step lash fortifying system for creating 25% longer, thicker lashes in just two weeks. What it does: In combination, these two products create longer, thicker lashes that resist loss and breakage. The clear gel-like serum accelerates the growth of your lashes with peptides. Use the tiny brush to apply it at your lash line. It penetrates at the root and stimulates keratin to lengthen, thicken, and fortify your lashes. The conditioning mask applies with a wand and loads your lashes with growth peptides and high potency ingredients like Panthenol and Vitamin E. Research results: Clients showed 25% longer and thicker lashes in two weeks, 40% in four weeks, and 63% in six weeks.
  • Urban Decay Naked Basics Palette
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    Urban Decay Naked Basics Palette
    What it is: A matte palette by Urban Decay, featuring six gorgeously Naked neutrals-including four never-before-seen shades. What it does: The long-awaited, multipurpose MATTE companion to Naked is the palette everyone needs in their beauty arsenal. With six versatile and extremely wearable Naked shades, it has everything you need for the perfect neutral matte eye-including four totally new and exclusive shades. It all comes in a sleek compact embossed with a pretty, metallic NAKED on the front that has a slight sheen and suede-like feel that begs to be touched. Best of all, the slim design is perfect for travel, so you'll never have to be without these must-have shades. This set contains: 6 x 0.05 oz eye shadows in Venus (soft, off-white demi-matte), Foxy (very light yellow/white matte), Walk of Shame (very light nude matte), Naked2 (taupe matte), Faint (warm, dusty brown matte) and Crave (deepest, darkest brown/black matte). What else you need to know: Each eye shadow features Urban Decay's brand new Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power, and blendability. The eye shadows in this palette coordinate with the 24/7 Double-Ended Eye Pencil: Venus (soft, off-white shimmer)/Crave (deepest, darkest brown-black matte).
  • Urban Decay Good Karma Optical Blurring Brush
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    Urban Decay Good Karma Optical Blurring Brush
    What it is: A vegan brush for blending and buffing makeup to a flawless finish. What it does: Developed for use with Naked Skin Weightless Ultra Definition Liquid Foundation, this brush picks up and distributes all formulations from liquid to cream to powder makeup better than a sponge. The “optical blurring” comes in when you buff out your makeup: instead of a streaky finish from fingers or a sponge, buffing disperses the light-diffusing particles in Naked Skin and seemingly fine lines disappear. It's blending ability makes it ideal for mature skin, as it creates a smooth, youthful-looking appearance. The medium-large brush with densely packed hairs has a domed top that maneuvers nicely around the face, making it suitable for under the eye, around the nose, and around the brow area. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. GMOs. Triclosan. What else you need to know: The brush's handle is made of recycled aluminum, and its synthetic, cruelty-free brush hairs are more hygienic than real hair (but never get that stinky wet-hair smell).
  • Urban Decay Super-Saturated High Gloss Lip Color
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    Urban Decay Super-Saturated High Gloss Lip Color
    What it is: Urban Decay's creamiest, most sumptuously pigmented lip pencil. What it does: This formula delivers all the opaque, saturated, high-impact color of your favorite lipstick and an arresting high-gloss finish in one chubby pencil. And with a dynamic bright to deep shade range in creamy and sparkly textures, the runway-ready possibilities are endless. Even the glittery hues in this collection of high-gloss lip pencils feel smooth on your lips (and leave not a trace of sparkle grit). This conveniently portable pencil's high-gloss shine can be blotted for a more stain-like effect, but no matter how you wear it, the color lasts. Free of mineral oil and paraffin, this formula contains plant-derived ingredients that nourish lips. Because the barrels and boxes are color-matched to each shade, locating the color you want is easy, even in the deep, dark depths of an oversize tote.
  • Urban Decay Naked2
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    Urban Decay Naked2
    What it is: The most anticipated sequel of the decade, Naked2 features a dozen pigment-rich taupe and gray-beige neutrals, plus five exclusive, new shades. What it does: The follow up to the original bestselling Naked palette, this stunning second edition proves that neutral is anything but boring. Showcasing a dozen completely different shades than the first bronze-based collection, it includes a stunning range from pale and deep, to matte and sparkly. You'll achieve a host of new neutral looks, smoky dramatic eyes, and everything in between. The palette also includes a double-ended, cruelty-free Good Karma Shadow/Crease Brush (available only in this palette), and four sample packettes of Eyeshadow Primer Potion. This set contains: 12 x 0.05 oz Eyeshadows in Foxy (cream bisque with matte finish), Half Baked (golden-bronze with shimmering finish), Booty Call (shimmering cork), Chopper (copper shimmer with silver microglitter), Tease (creamy pale brown with matte finish), Snake Bite (dark bronze shimmer with metallic base), Suspect (pale golden beige with shimmering finish), Pistol (light gray-brown with shimmering finish), Verve (oyster with shimmering finish), YDK (cool bronze shimmer with metallic base), Busted (deep brown with shimmering finish), Blackout (blackest black with matte finish) Good Karma Shadow/Crease Brush. 4 x 0.025 oz Eyeshadow Primer Potion sample packettes. What else you need to know: Urban Decay's packaging takes on a modern feel in Naked2. With an art-school-inspired tin case and a hinged lid, it's smooth and cool to the touch. Compare Naked2 with first Naked palette"packaged in warm, rich brown velvet with gold foil lettering"and you won't be able to resist owning both. The eye shadows in this palette coordinate with the 24/7 Glide-On Double-Ended Eye Pencil: Perversion (blackest-black matte)/Pistol (light gray-brown shimmer).
  • Urban Decay Lip Junkie Lipgloss
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    Urban Decay Lip Junkie Lipgloss
    What it is: A decadent lip gloss (with a delicious vanilla-mint flavor!) that allows you to get hooked on the shine, without the sticky hangover. What it does: You want a super-shiny gloss, but can't stand the sticky texture? Get your shine fix with Lip Junkie. The soft, cushiony texture goes on smoothly and stays put longer than other glosses. You also get a great color payout (sometimes hard to find in a gloss) and a range of amazing shades, including sheer, pretty neutrals, knockout brights, and a glimmering nearly black. The range of textures and shades will hook even the most jaded junkie. The key ingredient, Maxi-Lip™, plumps the appearance of lips an average of 40% when used daily for a month. (Lip Junkie uses non-irritant plumpers, unlike other glosses that use stinging ingredients to inflame your lips.) The Maxi-Lip actually helps your lips become better defined, super-hydrated, and full. And the flavor? Think yummy wedding mints: a sweet vanilla mint with a little zing that makes breath feel fresh. What else you need to know: Debatably the most exciting part is the soft, angled tip that lays down a smooth, precise application and a molded (not crimped) tube. No more worrying about lip gloss explosions in your bag. The applicator tip is also molded to ensure a mess-free application. And the gorgeous cap looks like a stained glass window: metallic gunmetal over rich purple.
  • Urban Decay 24/7 Concealer Pencil
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    Urban Decay 24/7 Concealer Pencil
    What it is: An easy-to-use concealer available in all skin tones that hides imperfections and stays put with a matte finish. What it does: This creamy formula blends easily and then dries down smudge-free. The convenient pencil form makes precise application a breeze and eliminates the mess of brushes or dipping your finger into a pot. Dot on tiny blemishes, or shade in large problem areas (like redness around the nose) and be pleasantly surprised by your flawless complexion. What it is formulated WITHOUT: Sulfates. Synthetic Fragrances. Synthetic Dye. Petrochemicals. Phthalates. GMOs. Triclosan. What else you need to know: This pencil is ideal for those who prefer a fuss-free makeup application or want more precise coverage. Use this versatile concealer for spot correction and for evening out areas with irregular skin color.
The End