What it is: A palette of 10 eye shadows, plus a full-size 24/7 Glide-On Eye Pencil and a travel-size Eyeshadow Primer Potion, for creating a range of smoky eye looks. What it does: An Urban Decay take on the always-popular smoky eye, this 10-shadow palette includes traditional black and gray, as well as modern-colored hues for smoky eyes. Each velvety shade features Urban Decay’s new shadow formula and proprietary Pigment Infusion System™, allowing infinite depth to your eye looks, whether you commit to all-out nighttime smoky or just apply a hint of sultry smudgy color for daytime. This shadow arsenal comes with a comprehensive how-to booklet by the brand’s co-founder, Wende Zomnir, who inspires even smoky-eye pros to try something new, and teaches shadow newbies in simple, easy steps. A full-size 24/7 Glide-On Eye Pencil in Perversion and travel-size Eyeshadow Primer Potion are included to ensure a rock-solid result no matter how you get smoked. This set contains: 10 x 0.03 oz in Kinky, Freestyle, Mushroom, Backdoor, Blackout, Barlust, Rockstar, Evidence, Loaded, Asphalt. 0.04 oz 24/7 Glide-On Eye Pencil in Perversion. 0.13 oz Eyeshadow Primer Potion in Original. What it is formulated WITHOUT: Sulfates. Synthetic Fragrances. Phthalates. GMOs. Triclosan. What else you need to know: The new Pigment Infusion eye shadow formula imparts richer and smoother color, more velvety texture, blendability, and even longer-lasting results. The palette comes packaged in an arresting black metallic zippered case with mirror.