What it is: A luxurious gloss and a rich lip balm in one. What it does: This super nourishing gloss has an addictively creamy texture and a gorgeous, high-shine finish. Perfect for complementing the always-popular UD smoky eye, the Naked Ultra Nourishing Lipgloss feels so luxe that you’ll want to keep applying it all day. The makeup junkies at Urban Decay painstakingly crafted this formula, obsessing over every last detail until it was just right. Laced with ingredients that are good for your skin, this formula includes Hyaluronic Filling Spheres™, vitamin E, avocado oil, and shea butter to hydrate and condition lips. Rosehip seed oil provides an extra hit of vitamins, including vitamins A and C. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: The bottle features a gorgeous, highly metalized champagne cap and overshell with a cool “Naked” cutout effect. As pretty as it is, it’s also practical. You can see the shade through the “Naked” cutout and the little window at the bottom (so it’s easy to spot the right shade in your bag). The extra long, flocked paddle applicator also picks up a generous amount of gloss for even color. Research results: In a clinical study of 30 participants who used Naked Ultra Nourishing Lipgloss: 86% of participants had a significant improvement in the appearance of lines and wrinkles. 76% had a significant improvement in volume and hydration. 86% said their lips felt nourished. Study reflects results immediately after use.