For the woman who loves to wear her hair sleek, chic and straight everyday. She has natural waves or curls and struggles with frizz, and typically uses straightening/smoothing products and a flat iron to achieve her style. She wants top quality products that will help her get a straight, sleek look that lasts all day with less effort and damage. This smoothing shampoo is an optimal first step, by fighting frizz and priming each hair strand to receive powerful results of salon-proven Straightening Complex. For best results: Massage into wet hair. Lather and rinse. 8.0 oz.