This innovative hybrid texture, which is not a powder, nor a cream, acts like a smooth, lasting color film. Each shade is intensified with a second pigment for a multidimensional effect. In just one swoop, create a wet, shimmering smoky eye. Base color covers eyelid, and second pigment adds drama to the contour. The technology: Color-Fil™, for the first time in an eyeshadow. A new high-resistance bi-polymer enables the formula to perfectly fit the color to the eyelid with cushiony suppleness, for a never-seen comfortable long wear. By Giorgio Armani.