The Grossman Cobra Floor Lamp was designed in 1950 by Greta Grossman. It is the taller sibling of the Good Design Award winning Gubi Grossman Cobra Table Lamp. Both were reissued in 2011. They were the brain-child of this hugely talented pioneering female designer, who left her native Stockholm in 1933 to emigrate to the States, where she lived in Los Angeles with her jazz musician husband. Grossman brought with her many European influences – particularly the Bauhaus movement – and over her 42 years as a designer played an important part in the shaping of Californian Modernism. Grossman’s designs are unique and iconic, and many decades ahead of their time – yet they are practical and functional too. It is for this reason that Gubi have re-launched her work – this almost forgotten female designer is highly deserving of a comeback. The Cobra takes its name from the shape of its powder painted aluminium shade which rotates through 360 degrees. A flexible, move-in-any-direction tubular arm connects it via a rigid pole to a solid cast iron ballast covered by an aluminium plate. There is an in-line on/off switch on the 2 metre long fabric cord. Height: 118 cm. Reach: 67 cm. Diameter (shade): 29 cm. Bulb: 1 x E14 40W. Chose from Anthracite grey, Jet-black, Blue-grey or Vintage red. The Cobra is a strong, stable and stylish floor lamp that works well in both Modernist and Retro interiors. Although only recently re-released, it has a product familiarity largely attributable to its classic bio-mimetic cobra-shaped shade (although its smaller sibling has appeared in movies and Marvel comics). Geographically rooted in Denmark, Gubi are eclectic and intercontinental and blur the lines between past, present and future. They are fuelled by overlooked designs from the past and see themselves as treasure seekers.