What it is: A fade-proof blush with remarkably rich pigment to enhance individual features and the complexion. What it does: Be brilliantly flushed from sunrise to far past sunset with this long-wearing blush. The smooth, velvety powder glides onto cheeks and effortlessly blends into the pores to enhance the natural radiance of your skin. The fade-proof formula promises up to 24-hours of color and the rich pigment offers buildable, custom coverage for every skintone. What it is formulated WITHOUT: Parabens.