A daily dose of strengthening keratin in a gentle hair wash. Replenish lost keratin with each wash, keeping hair smoother, longer. The nondrying, rich lather is free of unfriendly ingredients that can strip hair of keratin and moisture. Suitable for all hair types, even color-treated hair. Use it to maintain shine and smoothness.Key ingredients:- Hydrolyzed Keratin: Bonds to the hair shaft via an exclusive ReBonding Technology; repairs damaged keratin bonds and fills in uneven surface texture to restore smoothness to the dry, rough spots that can make hair appear frizzy and dull.- Hydrolyzed Wheat Protein: Strengthens and conditions while reducing static fly-aways.- Hydrolyzed Soy Protein: Keeps hair soft and smooth.How to use: Apply to wet hair and scalp and work into lather. Rinse thoroughly. Follow with PerfectSilk Keratin Enhanced Conditioner. Brand: KERATINPERFECT. Style Name: KeratinPerfect 'PerfectCleanse' Keratin Enhanced Shampoo. Style Number: 626578.