NAI pigments – specially coated pigments that maintain consistent pH level with skin so color stays true all day 24-hour wear for divine, lasting perfection Following 8 years of research, Lancôme unveils its first 24-hour wear foundation for lasting perfection. With its new EternalSoft technology, Teint Idole Ultra 24H defeats all challenges. Complexion stays perfectly flawless and unified. Never cakey. 24-hour divine comfort - In perfect affinity with the skin, Teint Idole Ultra 24H is irresistibly comfortable. Its new, blendable and fresh texture leaves the complexion perfectly smooth, velvety matte with no powdery effect. Result - The full coverage you need – flaws, pores, redness and all imperfections visibly disappear. The velvety finish you love for 24-hour lasting perfection and comfort. Full coverage. Velvety matte finish with no powdery effect. Oil-free. Fragrance-free. Transfer-free. Non-comedogenic. Tested on sensitive skin. Tested under dermatological control. Patent pending. Shop All LANCÔME.