Laura Mercier introduces a new eye-color formula featuring baked technology in beautiful shades that last all day. This smudge-resistant, lightweight eye color gently smoothes onto the lid for an even application. Ultra-blendable and versatile; apply dry with the Allover Eye Color Brush for an even wash of color, or wet with the Creme Eye Color Brush for a more vibrant effect. Appropriate for contact lens wearers. Ophthalmologist tested. Dermatologically and allergy tested to minimize risk of allergy and irritation. Fragrance- and paraben-free. By Laura Mercier.