What it is: A highly pigmented, long-lasting lipstick that delivers rich color in one stroke. What it does: Formulated with 50% more pigment than the traditional lipstick, Rouge Artist Intense gives an immediate true-to-color result. A blend of three natural waxes, the creamy texture glides on effortlessly for a long-lasting hold. The extensive color and texture range provides unlimited creativity. What it is formulated WITHOUT: Parabens. What else you need to know: Available in three finishes-matte, pearly, and satin-for varying effects.