What it is: A clinically proven, intensive antiaging treatment for the eye area featuring a patented formula to firm the look of skin, and reduce the appearance of crow’s feet and fine lines. What it is formulated to do: Multiactive Intensive Wrinkle Reducer® for Eyes is clinically proven to improve skin firmness and softness. Durian Cell Reform®, Murad’s powerful youth-building technology, helps support natural cell turnover while enhancing the penetration of antiaging ingredients. Hyaluronic microspheres decrease the appearance of wrinkle depth and provide long-lasting hydration to improve skin texture and tone. Green tea extract and allantoin soothe and protect skin from free radicals for a healthier appearance.