I love my mum. Of course! And because of her, I've always loved Loewe. Just as my mum for me, this brand is a synonym for elegance, femininity and decision. My first Loewe wasn't just a cute expensive mini handbag given to me by my parents. For me, it was a symbol of the woman I would like to be in the future, always inspired by the figure of my mother. That's the true meaning of fashion for me.