Named "Best Long-Wear Lipstick" for Allure magazine's "Best of Beauty" (October 2011 issue, p.233). As seen in Marie Claire @Work (May 2012 issue, pg. 112. The convenience of a pencil with the application of a lipstick. Jumbo-size crayon design. Instantly coats lips with rich pigment. Seamless color in a long-lasting yet non-drying formula. Enriched with emollients and vitamin E for comfort and a creamy texture. Long-lasting, rich color thanks to a combination of unique silicones.