Paraben-free shampoo by B. The Product. What's in it: Argan Oil- Adds shine and softens the hair. UV Absorber- Helps prevent hair color from fading. Pro-Vitamin B5- Conditions and adds volume. Usage Wet hair thoroughly with warm water, squeeze a small amount into palm of hand and massage through hair. Rinse with cool water. Repeat if necessary. What's not in it: Sulfates Parabens Sodium Chloride Comes in 8 fl.oz. (236mL) or 32 fl.oz. (946mL) bottle.