What it is:An ultra-nourishing, long-wearing formula, in a haute couture color.What it does:This extraordinary lipstick does what most long-wearing lip colors do not. It dresses your lips in voluptuous, long-wearing color, while simultaneously providing definition, moisture and nourishment to the lips.What else you need to know:Rouge Dior Lipcolor is available in luminous shades, each of which is luxuriously packaged in the House of Dior's signature Cannage pattern with a bejeweled Christian Dior emblem.Research results:-89% of women had more hydrated lips.-96% of women had improved definition on the lips' outline.