What it is: A one-of-a-kind lash primer that is clinically proven to immediately increase the appearance of lash volume by 739 percent, while also increasing the appearance of lash length with regular use. What it does: Prep, prime, and for the first time, enhance the appearance of lashes in just a few weeks. TARTE's multiplEYE™ Natural Lash Enhancing Primer is a groundbreaking, high-performance formula that combines natural plant waxes and film formers to extend the appearance of lashes, while the proprietary and clinically-proven HydroPlant™ peptide-a soy-amino super protein-supports the appearance of lash length and growth. The precision bristles of the cone-shaped brush separate and evenly coat every last lash, delivering conditioning nutrients to stimulate lashes from root to tip. What it is formulated WITHOUT: Parabens. Sulfates. Phthalates. What else you need to know: This product is cruelty-free and does not contain synthetic fragrances, synthetic dyes, petrochemicals, phthalates, GMOs, or triclosan.