- An American musician by the name of Charles Mingus was talking about tunes, but what he said applies easily to the recent emergence of the word "simple" in the branding of our food products and beyond. Said Mingus, "Making the simple complicated is commonplace; making the complicated simple, awesomely simple, is creativity."Let's take a look at exactly what kind of creativity is being nurtured around the water coolers of our cleverest ad agencies and top naming companies.
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- The New Chic - If you thought that color blocking was just another American fad, you’ll think again after browsing through ELLE Denmark’s The New Chic...