Adorn your lips in Yves Saint Laurent. Introducing new Rouge Pur Couture, a new generation of emblematic colors red, fuchsia and orange. in a collection of 18 vivacious lipsticks. This luminous satin texture is presented in a modern golden case, designed by Yves Saint Laurent Couture Creative Director Stefano Pilati, for the ultimate in luxury and style. Hydrospheres and natural extracts provide all-day comfort and hydration. Winner of WWD magazine's 'Prestige Brand of the Year' award; 2012. By Yves Saint Laurent.