Think deeply colored, lengthy lashes that never clump, curl naturally and reach toward the heavens. Inspired by those true full lashes that some women are born with, and we all wish we had, the Curl's leading edge formula amplifies lashes without looking false or cakey, bestowing every woman with "well-endowed" yet natural looking lashes. Unique curved wand follows the lashline to evenly distribute the mascara while it reaches and separates every lash. Volumizing fibers and natural waxes contour and define lashes, yet feel weightless. Dries quickly and will not smudge. Easily removed with make-up remover or soap and water.